Predictive and Prescriptive Analytics Market: A Look at the Industry's Growth and Future Prospects

Increasing demand for data-driven decision-making solution and rising adoption of business intelligence and analytics solutions across different industries and sectors is driving predictive and prescriptive analytics market growth.

The latest report on the global Predictive and Prescriptive Analytics Market offers strategic insights into the market landscape to stakeholders, investors, and business owners to help them make efficient and lucrative business decisions based on key statistical data and facts. The report aims to offers a thorough outlook of the Predictive and Prescriptive Analytics Market based on various key elements, such as market drivers, limitations, threats, restraining factors, and growth prospects. The report aims to deliver a comprehensive understanding of the Predictive and Prescriptive Analytics Market growth and expansion in each key region of the world.

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The global predictive and prescriptive analytics market is anticipated to reach a market size of USD 64.58 billion by 2028 and register a significantly high CAGR. Due to rising demand for solutions for data-driven decision-making, the global predictive and prescriptive analytics market is anticipated to register considerable revenue growth during the projected period. Another important aspect that is anticipated to significantly fuel growth of the global predictive and prescriptive analytics market during the projected period is the rising acceptance of business intelligence and analytics solutions across various industries and sectors.

The report contains extensive analysis of the market in light of the ongoing COVID-19 impact. The pandemic has affected the economic landscape of the world dynamically. The report focuses on the recent trends, major challenges and opportunities, and limitations pertaining to the ongoing pandemic. The report also discusses the present and future impact of the COVID-19 outbreak.

Market Scope:

One of the report’s central components is the broad Predictive and Prescriptive Analytics market segmentation that includes the product type gamut, application spectrum, end-user industry landscape, significant geographical regions, and the top market contenders. The report contains unbiased industry expert opinions on the current market scenario, past market performance, production consumption rates, demand supply ratio, and revenue generation forecasts over the estimated period. The key players’ financial positions, along with their gross profits, sales volumes, sales revenue, manufacturing costs, and other financial ratios, have been accurately gauged in the report.

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Competitive Outlook:

The global Predictive and Prescriptive Analytics market is highly consolidated due to the presence of a large number of companies across this industry. These companies are known to make hefty investments in research and development projects. Also, they control a considerable portion of the overall market share, thus limiting the entry of new players into the sector.  The global Predictive and Prescriptive Analytics market report studies the prudent tactics undertaken by the leading market players, such as partnerships and collaborations, mergers acquisitions, new product launches, and joint ventures.

Companies profiled in the global Predictive and Prescriptive Analytics market:

Microsoft Corporation, Oracle Corporation, International Business Machines Corporation, SAP SE, SAS Institute Inc., Salesforce.com, Inc., Qliktech Inc., Tableau Software, Inc., TIBCO Software Inc., and Pegasystems Inc.

Emergen Research has segmented the global predictive and prescriptive analytics market on the basis of type, deployment, application, end-use, and region.

Type Outlook (Revenue, USD Billion; 2021–2028)

  • Services
  • Solutions
    1. Customer relationship management
    2. Fraud detection
    3. Risk management
    4. Performance management

Deployment Outlook (Revenue, USD Billion; 2021–2028)

  • On-premises
  • Cloud

Application Outlook (Revenue, USD Billion; 2021–2028)

  • Human resource
    1. Talent analytics
  • Sales marketing
    1. Marketing analytics
    2. Behavioral analytics
  • Finance
    1. Collection analytics
  • Operations
    1. Distribution management
    2. Inventory planning
  • Others

End-use Outlook (Revenue, USD Billion; 2021–2028)

  • Retail
  • Telecommunication
  • Mining
  • Energy
  • Manufacturing
  • Healthcare
  • Automotive
  • Government
  • Defense
  • BFSI
  • Logistics
  • Entertainment
  • Sports
  • Gaming
  • Others

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Major Geographies Analyzed in the Report:

North America (U.S., Canada)

Europe (U.K., Italy, Germany, France, Rest of EU)

Asia Pacific (India, Japan, China, South Korea, Australia, Rest of APAC)

Latin America (Chile, Brazil, Argentina, Rest of Latin America)

Middle East Africa (Saudi Arabia, U.A.E., South Africa, Rest of MEA)

Key Questions Answered by the Report:

Which region is expected to dominate the market in the coming years?

What are the recent technological and product advancements occurring in the market?

What are the key strategies adopted by the prominent players in the Predictive and Prescriptive Analytics market?

What are the key product types and applications of the Predictive and Prescriptive Analytics industry?

What is the outcome of SWOT analysis and Porter’s Five Forces analysis?

How is the competitive landscape of the Predictive and Prescriptive Analytics market?

Who are the key players in the industry?

What is the growth rate of the industry over the coming years?

What will be the valuation of the Predictive and Prescriptive Analytics Market by 2028?

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